About MIMAQ

MIMAQ is Mobile Individual Measurements of Air Quality.

  • Mobile – use of mobile technology (smartphone, mobile internet, mobile environment sensors)
  • Individual – both measurements and visualization are targeted at individual participants
  • Monitoring – measurement (sensors) and visualization (Augmented Reality)
  • Air Quality – pollution levels caused by traffic and industrial processes

Many industrialized countries have official air quality monitoring programs, funded by governmental organizations. These programs use well calibrated monitoring points, whose measurement results are extrapolated in space (neighborhoods) and time (yearly averages) in order to estimate the exposure of inhabitants to air pollution.

But what about my actual exposure during my daily commute per bike? Or my training rounds, or what if I’m working outdoors all day for my job?

MIMAQ aims at answering these questions by enabling active in monitoring by individual people by measuring air pollution during their outdoor activities.

We provide mobile environment sensors to measure the most important pollution indicators and show the results real-time in Augmented Reality, and as average values over time plotted on the map.

Mimaq Mobile Air Quality Assessment

MIMAQ foundation is funded by Kennisland as part of the Digitale Pioniersregeling. The pilot took place in Leiden, The Netherlands from April to October 2010.

We use Layar for Augmented Reality visualization. This means that everyone with an iPhone or Android device is able to see the air quality around them, locally in the pilot area.

As of January, 2011, MIMAQ has become part of TAB Worldmedia, Amsterdam, The Netherlands.

For more info please contact <johannes – at– MIMAQ –dot– org>

Follow @mimaq on Twitter.

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